(Aeronoticias).-<\/strong> La compa\u00f1\u00eda a\u00e9rea American Airlines (AA) relanza con una nueva imagen en el primer n\u00famero del a\u00f1o 2015 la revista ‘American Way’ y ampl\u00eda su mercado a los lectores digitales al facilitar el acceso ‘online’ a la publicaci\u00f3n.<\/p>\nEl cambio en la revista de AA es parte de la estrategia para mejorar la experiencia del pasajero a bordo del avi\u00f3n, adem\u00e1s de ampliar su difusi\u00f3n hacia un mayor n\u00famero y variedad de clientes con la inclusi\u00f3n de distintas perspectivas.<\/p>\n
AA ya anunci\u00f3 el pasado mes de septiembre de 2014 la uni\u00f3n de fuerzas con la compa\u00f1\u00eda internacional de medios Ink para transformar American Way en un magazine que mezclara entretenimiento e informaci\u00f3n con especial detalle al dise\u00f1o.<\/p>\n
El primer n\u00famero de la renacida cabecera cuenta con una doble portada protagonizada por la estrella de rock David Grohl y el grupo al que pone voz, Foo Fighters. No es la \u00fanica novedad, ya que la revista suma una nueva secci\u00f3n de opini\u00f3n titulada POV (siglas en ingl\u00e9s de ‘Punto de Vista’), adem\u00e1s del espacio dedicado a mapas y leyendas.<\/p>\n
En contraposici\u00f3n, AA decide mantener los cl\u00e1sicos de las letras de los lectores, as\u00ed como el sudoku y los crucigramas, mientras que, para los amantes de la tecnolog\u00eda, la aerol\u00ednea ampl\u00eda al soporte digital –a trav\u00e9s de una web y de una app– el servicio.<\/p>\n
Pr\u00f3ximamente, la empresa tambi\u00e9n renovar\u00e1 el contenido y aspecto de la revista ‘Nexos’ –de periodicidad bimensual y escrita en castellano y portugu\u00e9s– el pr\u00f3ximo mes de febrero, as\u00ed como la publicaci\u00f3n ‘Celebrated Living’ –de car\u00e1cter trimestral– el pr\u00f3ximo marzo.<\/p>\n
\u00a0<\/p>\n
Fuente: europapress<\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"(Aeronoticias).- La compa\u00f1\u00eda a\u00e9rea American Airlines (AA) relanza con una nueva imagen en el primer n\u00famero del a\u00f1o 2015 la revista ‘American Way’ y ampl\u00eda su mercado a los lectores digitales al facilitar el acceso ‘online’ a la publicaci\u00f3n. El cambio en la revista de AA es parte de la estrategia para mejorar la experiencia […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[32],"tags":[],"class_list":{"0":"post-51092","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-internacional"},"yoast_head":"\n
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